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"Elvis, He Can't Be.. But He is"
August 1956 - LOOK magazine
Spotlight by Piers Beagley / Paul Gansky
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The tenth in an EIN series looking at early, original magazine articles about Elvis Presley |
Another brilliant article of-its-time from 'LOOK' magazine "America's Family Magazine"!
The front cover was of UK's Prince Phillip, while the Movie of The Month was 'High Society' with Bing Crosby, Frank Sinatra and Grace Kelly.
The mag also featured plenty of Parisienne fashion so you can imagine where their allegiances lay.
From the August 7, 1956 issue.
The front cover included
Elvis Presley, What? Why?
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This Cat Flies... With Lidded Eyes..
A Wild Troubadour who wails rock'n'roll tunes, flails erratically at a
guitar and wriggles like a peep-show dancer is a U.S. entertainment
sensation. He is 21-year-old Elvis Presley a former Memphis Tenn, truck
drier whose sullen sweetness, duck-tail haircut and long sideburns send
girls (and women) into hysterics.
His RCA Victor records (Heartbreak Hotel, Blue Suede Shoes, etc) have grossed almost $6 million. Presley fans adore him: some trample each other in the effort to tear off his "cool" zoot suits. They send him 3,000 letters a week. His unprecedented success seems incredible to a public devoted to languid crooners. They say, "He can't be!" But he is, and has landed on top.
Elvis Presley's fame is a legend of the "American Dream" of success that is overshadowed by a nightmare of bad taste.
Here are some of the "Dream" elements: Elvis never took a lesson on his guitar, cannot read music. He paid $4 to make his first record and a twister of reaction began; He was a smash hit on the hillbilly circuit by 1955, without strong promotion. It seems certain that his 1956 income will top $500,000. He does not smoke or drink and night clubs bore him.
He is devoted to his parents and bought them a $40,000 air-conditioned home (with swimming pool) in Memphis. He is unusually polite and soft-spoken. He does everything on impulse, much like the mixed-up teenagers in his favorite movie, Rebel Without A Cause. (Elvis' film idol is the late James Dean.)
But Presley is mostly nightmare. On-stage, his gyrations, his nose wiping, his leers are vulgar. When asked about the sex element in his act, he answers without blinking his big brown eyes: "Ah don't see anything wrong with it. Ah just act the way Ah feel." But Elvis will also grin and say, "Without mah left leg, Ah'd be dead."
Old friends like Memphis Press-Scimitar's Bob Johnson, advise him to clean up his "dances." Elvis listens, and then goes out and does the same, very old things. His naive intransigence threatens his future.
Presley has taken the rock'n'roll craze to new sales heights. He has also dragged "big beat" music to new low in taste.
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Spotlight by Piers Beagley / Original magazine supplied by Paul Gansky
-Copyright EIN August 2026. Do Not reprint or republish without permission.
Click here to comment on this article
Spotlight "Official ELVIS PRESLEY Album" August 1956: Another brilliant magazine of-its-time - from 'Charlton Publishing' - one of the very first magazines totally devoted to America's newest pop-sensation.
"Elvis' style of singing has caused more discussion than the atom bomb...."
EIN looks at three cool segments..
- Triple-Threat Man of the Music World.
- Elvis The Showman
- the 'Elvis Presley Fact Sheet' for mid-1956
The 7th in an EIN series looking at early magazine articles about Elvis Presley..
Check this fascinating article & rare photos..
(EIN Spotlight by Piers Beagley / Paul Gansky) |
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Spotlight "What You Don't Know About ELVIS PRESLEY" Movie Mirror Feb 1957: Another brilliant vintage article, this time from 'Movie Mirror' magazine February 1957.
Written by Alfred Wertheimer - the photographer - "Untold Facts about ELVIS PRESLEY by a Friend."
.. "Why do the girls go for Elvis? I'm no judge of that, of course! But I'd guess it's because he has very sensuous eyes and lips.
Elvis doesn't care what people think. And he's not bashful. He'll walk up and talk to anybody.
Elvis is completely unorthodox, and unpredictable. As he puts it, "If you wanta’ get ahead, you gotta be different!" And he means it.
With other performers, you can predict pretty well what the act is going to be when they step on a stage. Not with Elvis."
The 6th in an EIN series looking at early magazine articles about Elvis Presley - this time with some great 1956 images..
Go here to this fascinating article and discover more ....
(EIN Spotlight by Piers Beagley / Paul Gansky) |
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Spotlight "The Night ELVIS Flipped His Pelvis?" 1956: From On The QT magazine, December 1956 issue.
... 'Money isn't the only thing Elvis is getting plenty of. He's the reigning idol of every screaming bobby-soxer in the nation. Girls fight to get near him, quivering with ecstasy at the very thought of touching him.
Elvis was going so strong, so fast and so wide open that the pace became too much. One night in Jacksonville, Florida he plain collapsed - just laid back and passed out cold.
Tense and nervous after a tumultuous show, Elvis walked toward a parked car, then slumped to the ground.
"We took him to a hospital" Bill Black remembers...
The 5th in an EIN series looking at early magazine articles about Elvis Presley.
Go here to this fascinating article and discover more ....
(EIN Spotlight by Piers Beagley / Paul Gansky)
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Spotlight "What is Presley doing to our children?" Home Journal magazine 1957: From Canadian Home Journal magazine, June 1957 issue.
. 'By the time Elvis stepped into the spotlight his audience was well primed. The auditorium became a nightmare of piercing shrieks and screams front 18,000 young throats.
Then he began to sing. But his performance was more a pantomime. He could only be heard in snatches when he wasn't contorting his body or face. Screams and shrieks poured in waves from all sides of the huge auditorium and increased in direct proportion to the intensity of his gyrations which closely resemble those of a burlesque dancer.
I was in the very midst of a kind of emotional violence I'd never witnessed before and couldn't understand or assess...
Is this mass hysteria harmful to adolescents?
Three experts suspect it is....
The 4th in an EIN series looking at early magazine articles about Elvis Presley.
Go here to this fascinating article and discover more ....
(EIN Spotlight by Piers Beagley / Paul Gansky)
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Spotlight "Elvis Presley: Hollywood Hot Shot or Flop?" Movieland magazine 1956: From Movieland magazine the October 1956 issue.
... 'The most controversial performer in show business today is husky, long-haired, hip-swinging, rock 'n' roll singer Elvis Presley. ... and he can afford to smile at the controversy the mere mention of his name arouses. To date such controversy has meant a million gross within his first show biz year as well as a comfortable seven-year Hollywood film contract.
Hal Wallis, who signed Martin and Lewis to their first Hollywood contract, is the astute producer who is willing to gamble on having the right answer to the question: "Elvis Presley - Hollywood Hot Shot or Flop?"
The third in an EIN series looking at early, original magazine articles about Elvis Presley.
Go here to discover more & with some lovely rare photos..
(EIN Spotlight by Piers Beagley / Paul Gansky)
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Spotlight "The Impact of Elvis Presley" LIFE magazine 1956: From the well-respected LIFE magazine August 27 1956 issue.
'Elvis - a Different Kind of Idol' Presley’s impact piles up fans, fads and fears.
In it they note that, "Up to a point, the country can withstand the impact of Elvis Presley as a familiar and acceptable phenomenon" as the US had seen it before with Sinatra and Rudy Vallee.
"The rewards of this, bump and grind, fearless expression are almost unbelievable for the young man who gave up his truck driving job two years ago to become a full-time singer."
Luckily the local Trinity Baptist Church was saying a Prayer For Elvis with the Reverent Gray noting that Elvis "had achieved a new low in spiritual degeneracy."
Elvis' career certainly lasted a little longer than the LIFE magazine writers expected back in 1956!
The second in an EIN series looking at early, original magazine articles about Elvis Presley.
Go here to discover more & with some lovely rare photos..
(EIN Spotlight by Piers Beagley / Paul Gansky)
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Spotlight "Elvis Presley: Sun's Newest Star": Printed in the US 'Cowboy Songs' June 1955 issue this was the first national magazine article about Elvis.
The magazine was dedicated to "Hillbilly - Western Songs" and "Favorite Folktunes", country musicians Webb Pierce, Ferlin Husky and The Davis Sisters were all noted on the font cover - along with "Elvis Presley - A Dream Come True".
The article noted that, 'Elvis Presley 'Sun’s Newest Star' at 19 is already enjoying the first reality of life’s dream: to sing for people and hear the spontaneous applause that means he’s made a hit!'
It is interesting that despite the magazines focus on folktunes / country songs the article praises Elvis for his "authentic treatment of Rhythm and Blues songs".
The first in an EIN series looking at early, original magazine articles about Elvis Presley.
Go here to discover more..
(EIN Spotlight by Piers Beagley / Paul Gansky)
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Magazine Review -'Remembering Elvis... The King at 90': LIFE magazine commemorates Elvis' upcoming 90th birthday. It is described as:
“Celebrate the King of Rock 'n' Roll with this keepsake biography of Elvis Presley, lavishly illustrated with dozens of historic photos, including many from the archives of LIFE magazine.
“A detailed timeline traces Elvis's life from when he received his first guitar to his glory days filled with recording, acting, and gyrating for shrieking fans, to his great '68 comeback, and right up to his untimely death in 1977.
“Intimate photojournalism combines with insightful text to reveal Elvis behind the scenes: at Graceland and on the road, with Priscilla and Lisa Marie, in front of the cameras, and on the stage.
Explore the days of "Heartbreak Hotel," "Don't Be Cruel," "Blue Suede Shoes," "Jailhouse Rock," "Love Me Tender," "Blue Christmas" and so many other unforgettable hits.
Does the magazine add anything new to their previous "Remembering Elvis" publications?
EIN's Piers Beagley shelled out hard-earned cash hoping for something new, but sadly he was disappointed - Check out our review to find out why.
(Book Review, Source;ElvisInformationNetwork) |
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'The Elvis Files Vol. 1 1953-56' In Depth Book Review: The first volume of the Elvis Files story, chronicling Elvis' rise from his pre SUN discovery to becoming the world's biggest new sensation - nearly 600 pages & over 1,400 photos...
All ELVIS EVENTS in this Time Frame Period 1953-1956 are shown..
- Every Working Moment...
- The Early Tours
- Plenty of CANDID Moments.
- Elvis Interviews
- The TV Shows
There is an incredible impact to this book that can shock even the most blasé of Elvis fans who think they have seen it all before. The amazing amount of sensational images, interviews and informative articles gathered together within its 600 pages is stupefying.
Of all the books I have previously purchased about early Elvis none of them demonstrate the excitement and dynamic life of Elvis as well as this superb volume. No other series of Elvis photo-books comes close.
Click here to find out what it includes with lots of example pages, book extracts - plus great ELVIS photos
(Book Reviews, Source;EIN) |
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'Elvis Presley: The Searcher' EIN Spotlight: The 2018 HBO Documentary & SONY release
The three-hour, two-film presentation focuses on Elvis Presley the musical artist, taking the audience on a comprehensive creative journey from his childhood through the final 1976 Jungle Room recording sessions. The films include stunning atmospheric shots taken inside Graceland, Elvis’ iconic home, and feature more than 20 new, primary source interviews with session players, producers, engineers, directors and other artists who knew him or who were profoundly influenced by him.
In our extensive spotlight EIN tracks the publicity, interviews and the reviews...
Compiled by Piers Beagley
Go here for Everything You Need To Know
(Spotlight, Source;ElvisInformationNetwork) |
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"Baby, Let's Play House": Recorded at Sun Studios in February 1955, Presley’s historic rendition of "Baby, Let's Play House" reveals the comprehensive love for – and knowledge of – the blues. Compared to the Arthur Gunter original Elvis’s version is much more emphatic, playful, exuberant, tougher and scornful. The interplay between Bill Black’s thunderous bass-slapping, Elvis’s audacious, experimental vocal – he makes use of every trick in his rapidly expanding vocal repertoire – and Scotty Moore’s snarling rhythm guitar creates something that transcends such labels as country and blues.
“You may have a pink Cadillac but don’t you be nobody’s fool.” But who is Elvis singing to here?
In this EIN Spotlight respected author Paul Simpson takes a fascinating look at this Sun Studios Elvis classic..
(Spotlight, Source;PaulSimpson/ElvisInformationNetwork) |
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Did Elvis Record 'Tiger Man' At Sun?: A question that has puzzled Elvis fans through the years is whether he actually recorded the song ‘Tiger Man’ during his years at SUN studios.
The basic question is why did Elvis refer to 'Tiger man' several times in concert as “The second song that I ever recorded, not too many people heard it”?
And if Elvis DID record it, then why hasn’t any reference to it at SUN or proof of its existence been found?
Elvis would first perform ‘Tiger Man’ in concert at his first 1969 Las Vegas International season and would continue playing it through the years – usually in a medley with Mystery Train - until his last performance at Saginaw on May 3 1977. He would sing it over 150 times on stage!
The thought that there might be an acetate or undiscovered tape of Elvis at SUN singing ‘Tiger Man’ is a mouth-watering concept - but is it an unlikely fantasy or strong possibility?
Go here to our detailed 'TIGER MAN' spotlight as EIN's Piers Beagley puts in the hard yards to check the facts from the fantasy .
(Spotlight; Source;ElvisInfoNetwork) |
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'1956, Elvis Presley’s Pivotal Year': TIME magazine featured this recent article by SONY/FTD's music producer and consultant Roger Semon. The article helps explain to readers what the new deluxe box-set 'Young Man With The Big Beat' is all about.
... "In the mid-1950s, the post-war Eisenhower era of social conformity in America was at its peak, and musically, the most threatening image appeared to be Bill Haley’s kiss-curl as he sang “Rock Around The Clock.” That all changed on Jan. 28, 1956, when a raw and electric Elvis Presley made his breakthrough on the CBS program Stage Show. Presley’s good looks, sensuous moves and mesmerizing voice made him a sensation overnight. But it wasn’t until a third appearance on the show that Presley truly challenged the status quo. On Feb. 11, the singer performed “Heartbreak Hotel” and by April, the single would be #1 on the Billboard chart. At last, teenagers had music of their own to swoon over while their parents continued listening to Frank Sinatra and Mario Lanza....
Click HERE for the full article and fabulous Elvis Photos.
(Spotlight; Source;Time/ElvisInfoNet)
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EIN Website content © Copyright the Elvis Information Network.
Elvis Presley, Elvis and Graceland are trademarks of Elvis Presley Enterprises.
The Elvis Information Network has been running since 1986 and is an EPE officially recognised Elvis fan club.
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